Wisconsin's Premier Above Ground Pools and Hot Tub Store

A-1 Pools is southeastern Wisconsin’s leading resource for above ground pools, hot tubs, swim spas, and pool and spa service.

For Quality, Service & Family Fun A-1 Pools is #1

A-1 Pools makes it easy for everyone to enjoy the benefits of perfect water at home with pools, hot tubs, and swim spas. By combining the best professionals with the best products, we set you up for success in outdoor living as well as health and wellness. We listen to your needs, suggest appropriate solutions, and equip you with the knowledge and support you need before, during, and after your purchase.

Our philosophy at A-1 Pools is to deliver the pool and spa products and services that we would want for our own homes and families. That’s why we prioritize the best quality products, exceptional customer service, and owner education and support with everything from pool care and maintenance to warranty matters.

Your pool, hot tub, and/or swim spa play a critical role in making your home a sanctuary where you can relax, stay fit, connect with loved ones, and invest in your own self-care. And if you can have fun while doing it, all the better. That is where we at A-1 Pools make the difference. All of our team members, from the retail specialists to pool service technicians, are dedicated to helping you enjoy your own aquatic oasis as much and as long as possible. Check out our products and services listed below to see how you can welcome a new era of family fun. 

Featured Brands

We want our customers to enjoy high-performance, long-lasting pool and hot tub products. That’s why we carry above ground pools and semi-inground pools from Doughboy Pools, Embassy Pool Co, and Radiant Pools®. We also proudly carry hot tubs and swim spas from Sundance® Spas and Bullfrog® Spas.

Above Ground Pools

Hot Tubs

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How We Make Pool and Hot Tub Ownership Easier

A-1 Pools has a reputation in the pool and spa industry for being picky about what we sell and for demanding the best service from our suppliers. We partner with the best manufacturers in the industry because they complement our approach to excellent customer service. We sell high-quality pools, hot tubs, sim spas, saunas, and supplies that our staff is proud to sell and use in their own homes.

We want your ownership experience to be as enjoyable and worry-free as possible, so we do our homework to make sure the product is dependable and that it is a fit for your needs. Rest assured that everything you find in our stores is excellently crafted and will serve you well. 

We hire professionals who are ready to take a deep dive into the industry and contribute to the overall workplace culture of A-1 Pools. We invest heavily in industry-specific training, providing opportunities for certifications from the Association of Pool and Spa Professionals (APSP) and the National Swimming Pool Foundation (NSPF).

This intensive professional development continues throughout our employees’ tenure at A-1 Pools, not just at onboarding. We remain committed to growing and honing our skills so you can reap the rewards through your pool and hot tub experience.

Whether you’re in one of our retail shops, our online store, or in the comfort of your personal aquatic oasis, A-1 Pools deploys the best strategies and most skilled workers to address pool and hot tub maintenance needs. We set the bar for service even if we didn’t sell you your pool or hot tub. So many of our customers come to us after they’ve purchased a pool or hot tub elsewhere because our award-winning service.  From helping you find a new pool or spa to providing you chemicals,  water testing, and weekly maintenance, we're here to serve.  

A-1 Pools is a proud member of the Association of Pool and Spa Professionals (APSP). Involvement in this organization benefits our company and our customers by keeping us informed of the latest codes, safety concerns, and products.

How does A-1 Pools support their customers? Learn from Autumn Woodley, Retail Store Manager, A-1 Pools: Franklin Location

Our dedicated team of retail and service professionals is an exceptional resource for all your questions related to pool purchase, use, and maintenance. Whether you have questions about chemicals or any of a pool’s structural components, we’re here to give you the next-level customer service and input that will make your ownership experience as smooth as possible. Even if you didn’t buy your pool from us, you can always come to us for your chemical and maintenance needs. Simply contact or visit one of our locations for assistance.


Hot Tub Lifestyle

Hot tub and swim spa owners enjoy a huge range of health and wellness benefits, including: 

  • Reduced Stress
  • Muscle and Joint Pain Relief 
  • Improved Circulation
  • Better Sleep

They also provide a therapeutic environment for individuals with arthritis, back pain, injuries, and other chronic conditions. 

Besides health benefits, hot tubs also serve as a unique entertainment opportunity in the comfort of your own home. Not only do they elevate the look and function of your outdoor living space, but they also offer relaxation and socializing with family and friends. Ultimately, the hot tub lifestyle is all about establishing and maintaining the health of your body and mind.

Hot Tubs

At A-1 Pools, we carry two of the very best hot tub brands in the industry: Sundance Spas and Bullfrog Spas (offered at our West Bend, WI location). Each is a stellar performer when it comes to hydrotherapy and a well-rounded self-care experience. As the luxury hot tub line by Jacuzzi®, Sundance Spas is reputed throughout the industry for its user-friendliness, especially in terms of maintenance. Similarly, Bullfrog Spas are leading the way with a host of innovative features, from streamlined plumbing to their patented JetPak™ Technology, which makes them super powerful and energy efficient.

Swim Spas

Swim spas are making their way into more and more backyards with each passing year. These revolutionary amenities combine the best of a swimming pool and a hot tub in one, elegant package. Equipped with a range of programmable flow currents, swim spas let you perform distance swimming exercises in one place (it’s like the equivalent of a treadmill for swimmers).

Whether you want to build your breaststroke, rehab an injury with some resistance training, or relax in the included hot tub seats, a swim spa is a reliable ally for working out and cooling down. We at A-1 Pools are thrilled to now offer Bullfrog Swim Spas at our West Bend store.

Hot Tubs

Hot Tub Accessories

Why does A-1 Pools invest so much in employee training? Learn from Cory Toth, Senior Service Technician, A-1 Pools: West Bend Location

Award-Winning Pool and Spa Services

A-1 Pools started out as a pool service company, and that is still the cornerstone of our operations today. Our Service Team has won multiple customer service awards over the years. Most recently, we won the Superior Service Award from the Association of Pool and Spa Professionals (APSP) Midwest Chapter. We are especially proud of this award since, after meeting various criteria, the deciding factor was the weigh-in from our customers.

Service companies entered were required to submit 100 service customers which were sent surveys until at least 50 responses were collected. Award-winning companies needed to receive nearly perfect responses from surveyed customers.

Thank you to all of our loyal customers who made winning this award possible. And thank you to our team who continues to shine in the areas of pool service and spa service.

No matter where you bought your pool or spa, or what brand it is, keep us in mind for your service needs. Even if you didn’t buy your pool, hot tub, or swim spa from us, we’re happy to help you with chemicals, maintenance, and repairs.

Pool Service

We want your pool to always be beautiful and enjoyable. That’s why we recruit and train our service technicians with the goal of maintaining that award-winning service status. Unlike the typical pool and spa business, we arrive at your home with fully stocked trucks with a closely monitored inventory of parts and supplies. This allows us to show up to any at-home pool environment and fix just about anything.

We offer a suite of onsite pool services in our local service area, including:

  • Pool Equipment Installations
  • Weekly Maintenance
  • Water Testing
  • Leak Detection
  • Troubleshooting and Repair Services
  • Pool Opening Services

Hot Tub Service

Like our award-winning pool service, our services for hot tubs and swim spas aim to give you clean water and a safe, restorative environment at any time of year. From repairs to routine maintenance, we come prepared with the equipment and expertise needed to address your needs quickly and efficiently. 

In addition to the standard service procedures, we offer spa supplies and accessories including

  • Chemicals
  • Cartridge Filters
  • Maintenance Tools
  • Spa Covers
  • Spa Fragrances
  • And More

Our customers have been our biggest champions in cultivating the award-winning reputation we’ve earned throughout southeastern Wisconsin. Here are just a few of the messages submitted by our customers over the years.

A-1 Pools: West Bend, Wisconsin Location

Our West Bend location was our first location and contains our administrative office and service department. Our primary warehouse is located here, which provides the largest selection of inventory.

Hot Tubs: We have up to 7 Bullfrog Spas on display with typically at least one wet spa, and the full array of JetPaks, ready for you to try.

Pools: A Doughboy Pool is on display along with samples of pool model walls from Doughboy, Embassy, and Swim-n-Play pools.

Chemicals: A complete inventory of ProTeam®, Baquacil®, Sustain®, FROG®, Nature2®, and Natural Chemistry® chemicals are on display and fully stocked.

Accessories: A full line of pool and hot tub accessories is stocked at this location. Brands include Pentair, Hayward®, Zodiac®, Interfab, Swimline, Rainbow, AquaCheck®, Unicel®, Pleatco, Pool Style®, and more.

Parts: We stock a large selection of popular pool and spa parts and will gladly transfer at no charge any parts from our sister location.

Services Provided: Free computerized water analysis and drop off and pick up for bench repairs.

A-1 Pools: Franklin, Wisconsin Location

Our recently opened Franklin location is our largest store and is in the space formerly occupied by Wolf Pool & Spa. After years of servicing customers in the greater Milwaukee market, we are proud to now offer a top-notch retail experience as well.

Spas: We have about 17 Sundance Spas on display with 2 private spa experience rooms, enabling customers to wet test a variety of seating positions in multiple hot tubs before making their purchase.

Pools: We offer Doughboy, Radiant, and Embassy above ground pools with multiple models and accessories on display to make buying a pool as easy as it can be.

Chemicals: A complete inventory of ProTeam, Baquacil, Sustain, FROG, Nature2, and Natural Chemistry chemicals are on display and fully stocked.

Accessories: A full line of pool and hot accessories is stocked at this location. Brands include Pentair, Hayward, Zodiac, Interfab, Swimline, Rainbow, AquaCheck, Unicel, Pleatco, Pool Style, and more.

Parts: We stock a large selection of popular pool and spa parts and will gladly transfer at no charge any parts from our sister location.

Services Provided: Free computerized water analysis and drop off and pick up for bench repairs.

About A-1 Pools

A-1 Pools is committed to providing what you will benefit from the most, whether it’s a pool or hot tub, another product or specialized services. Learn more from Zack Bentzen, Retail Store Manager, A-1 Pools West Bend Location.

Since 1979, A-1 Pools has been known for its exceptional customer service and longstanding contributions to backyard living. We are a family-owned company dedicated to family fun, drawing on the values of service, camaraderie, and excellence. One way we achieve this is by providing comprehensive training and certification to all members of our team. We also incorporate cutting-edge technology and tools to enhance the efficiency of our services.

Latest News

We always want our customers to access the education they need to enjoy and manage their pools and spas. Visit our blog for up-to-date ownership tips and backyard inspiration.

Contact Us

Whatever your pool and hot tub needs, A-1 Pools is here to help.


Industry-leading pool and hot tub products


Award-winning maintenance and repair services

Family Fun

Top-notch ownership education so you can maximize your enjoyment